Future of Social Media?

The thought may have crossed your mind before – having a pair of glasses that connects your real life with your digital life. Simply by using your voice to check-in at a place or to get directions on a map to take you to the place you want to go to. A couple of days ago, Google launched a two and a half minute long video that shows how this dream of technology could look like.

A team from Google has started Project Glass to build this kind of technology. On their Google+ page they share their ideas and encourage people to give their input and to start a conversation around it.

The idea that started the project: We think technology should work for you—to be there when you need it and get out of your way when you don’t.

People already walk around with small computers in their pockets. Smart phones lets us share real time events and connect with other people anywhere, anytime. Not only do I want these glasses because they would give me some great high tech-credd. We have seen many signs that digital solutions improves our ability to interact online in real time, and technology that lets us walk around and catch the moments as they happen without hunting for our smart phone in our bag or pocket, may just be the next step in social media.

Do you think we will see the next generation of smart technology taking form in something like this? And how do you think this kind of technology could allow new possibilities for brands?


Facebook Graph Search: Why Investors Shouldn’t Worry

graph search logoMuch anticipated, Mark Zuckerberg unveiled this week that Facebook has built Graph Search – a search engine within Facebook that combines web search with your social graph thus making it possible to search your entire life and those of your friends. Graph Search offers an entirely new way to explore your social life by asking questions in a natural language and even very specific queries. If you need tips on e.g. a travel destination, Mexican restaurant or music inspiration, your search results will be based on your friends’ likes and check-ins. But the investors’ question remains: How will Facebook make money out of it? (more…)