At first sight, it’s a copy of Facebook, but your friends are now your allies and the cause is all about human rights. Amnesty is the organization behind the Tyrannybook. It’s a social network with a focus on increasing the awareness of the cruelty against people that’s taking place around the globe. So far there are ten tyrants on the site, ten of those in power who break the Human Rights, and the purpose is to gather a community of human right defenders to make them know they’re being watched.

The tyrants to follow so far are Robert Mugabe of Zimbabwe, Omar Al-Bashir of Sudan, Kim Jong Il of North Korea, Than Shwe of Myanmar, Hu Jintau of China, Mahmoud Ahmadinejad of Iran, Thomas Lubanga Dyilo of the Democratic Republic of Congo, Radovan Karadzic of Serbia, Aleksandr Lukashenka of Belarus and Ramzan Akhmadovich Kadyrov of Chechnya. Every action they do against Human Rights is shared on their made up profiles. It’s up to you to decide who you’re most interested in watching. You can become ally with other people watching them and the site allows you to bring up discussions and exchange views about current issues.

Amnesty hopes to get more support to the causes the site promotes. Like every community, the site will expand and be updated with new tools and functions. The Tyrannybook will not be a place for sharing photos from your shopping weekend in New York, it will be a place to discuss the everyday life of people living in the suffered countries and focus on the tyrants making it factual. Amnesty is using social media for social good.

When I was looking around the site, I noticed that some people liked the initiative but they were also sceptical to what we can actually do to affect the tyrants. Publicity of Human Rights questions are in competition with news, entertainment and other local press reports. This site has one focus: human rights. Amnesty can keep the discussions around their subject and is possible to locate dedicated human right defenders, find those who are ready to act and above all get people to share the story with their friends. I think this site will affect people in a new way. Users are being updated on the tyrants they watch and can connect with people in the suffered countries and listen to their story. When we’re closer to a situation and can relate to it we are more likely willing to take action and support an organisation like Amnesty.