Posted in Best Practise Cases on Dec 16th, 2011
T Mobile is back this holiday season with a new video that has gone viral and generated over 2 million views within a week. T Mobile has, in past, brought the best virals and flash mobs like The Fake Royal wedding, The Parking Ticket Stunt and the Welcome Back. This new viral captures the holiday [...]
Posted in Facebook, Marketing & Communication, Social Media, Tips, Twitter on Nov 10th, 2011
On our blog, we have several times written about how to calculate ROI of your social media campaigns. But, the following post is inspired from the thoughts of Jamie Truner, the chief content officer of the 60 Second Marketer, the online magazine for BKV Digital and Direct Response. He is also the co-author of How [...]
Posted in Social Media on Aug 23rd, 2011
For the last five months, I have been studying and living in Hong Kong among the tall buildings and the big crowds of people. As amazing as the city was to me, I spent most of my time studying and learning about China, and I also had time to visit the interesting and diverse country. [...]
Posted in Social Media, Social Network on Jul 14th, 2011
When taking the first step and starting out with social media, there are some basic things worth considering for creating the right foundation for your presence. Here, the different social media format options come into the picture, which are some of the first elements to take hold of during your social media planning. Searching the [...]
Posted in Social Media on Jul 8th, 2011
YouTube has unveiled its experimental new design called Cosmic Panda. Anyone can be a part of the experiment by clicking on http://www.youtube.com/cosmicpanda followed by a click on “Try it out!” On YouTube’s official blog, the company calls it a TestTube experiment, which will be “A New Experience for Videos, Playlists, and Channels”. TestTube, YouTube’s idea incubator is [...]
Posted in Social Media, Social Network on May 26th, 2011
6 years ago, back in May 2005, YouTube was launched and since then it has been revolutionizing the way in which marketing can work virally. “Broadcast yourself” it said and really it did broadcast everything imaginable under the sun. Today, amidst its birthday hustle, YouTube announced 2 new landmarks: users are now uploading more than [...]
Posted in Marketing & Communication, Social Media on May 17th, 2011
Once again, I was searching through the website SlideShare, which contains tons of great presentations – and of course also on social media. I really like the site and this time, I found a presentation by MatrixMediaFX dealing with the subject of cross-platform social media marketing including some great tips on how to navigate in [...]
Posted in Social Media on Apr 29th, 2011
Yesterday it was announced that Youtube founders Chad Hurley and Steve Chen has acquired the social bookmarking platform Delicious, which has been owned by Yahoo since 2005. The new owners are committed running and improving Delicious going forward. And this is something they have experience with, transforming YouTube into one the most powerful sites in [...]
Posted in Social Media on Mar 17th, 2011
It´s been a while since we have seen something funny created on the website connecting random strangers around the world through webcam based chat called Chatroulette. In the beginning we often saw, simple fun spoke videos or naked people scarring the crap out of one suddenly watching, not the most intelligent and well prepared and [...]
Posted in Social Media on Feb 24th, 2011
According to a relatively new study carried out by Burson-Marsteller, a public relations agency, it is clear that European and other global companies keep a focus on social media, as well as Asian companies are becoming more evident on social media platforms. The study is the Global Social Media Check Up 2011, which is an [...]
