Tag Archive 'visual content'

Last week Twitter launched the new video feature making it possible for users to easily capture and share videos without leaving the app.
The launch comes in a time where the social platform has been struggling to keep up with Facebook-owned and video-enabled Instagram. Furthermore, a new group direct message feature was added, which appears to be an invite for the mobile-focused millennials who seem to prefer group messaging apps such as WhatsApp (another Facebook property via acquisition) as well as Snapchat.

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The Content Marketing Institute has for the seventh consecutive year compiled 60 content marketing predictions from thought leaders around the world. Here are some of our favorites:

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Guest post by Geoffrey Larson who is a social media and marketing coordinator in the hospitality industry. He enjoys the creative side to his job and draws inspiration from his two daughters. Pinterest is the perfect marketing tool for artists, interior designers, jewelers, landscape architects, restaurant owners, real estate agents and home builders — pretty […]

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Visual content has always been important in social media, but 2013 has set whole new standards. Facebook has opened up for larger images and visual social platforms like Instagram, Vine and Pinterest have experienced an amazing growth. But the focus on visual content isn’t just centered on images: video is the fastest growing ad format […]

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So far the design of link posts on Facebook has not been very appealing nor visible in the user’s News Feed. However, Facebook has recently changed the design of page links posts – the size of the images has increased 4x on mobile and 8x on desktop. This means that more weight are given to visual […]

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We entered year 2013 without any apocalypses that changed the course. The increase of people accessing social media has steady ascended. As it always have. People are using social media during a longer time and on a wider range of devises. Which leave 2013 to be the year where News Feeds are more cluttered with […]

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The new news feed that Facebook launched yesterday is interesting news for users as well as brands. It will change the way we use Facebook today, and it will of course also provide marketers using Facebook with both new opportunities and challenges.

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Since Twitter launched Vine, brands have been creative, in adapting the six seconds restriction, of communicating their brand. In this post we look at different ways your brand can benefit from Vine, by incorporating its unique qualities to create visual marketing-content.

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Amplifying your copy with high quality visuals creates great, engaging content. This is a truth most marketers have already realised. But how should you balance copy vs. visual and how should you define and create this high quality visual? Regardless of the platform or social network, short, concise copy paired with strong, authentic visuals that […]

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Did you know that the number one reason why people love Facebook is that it enables us to show our personality? It’s a human need to create an identity in order to feel community belonging and gain self-esteem. How people talk and act reflects their personality – and that’s what Facebook allows its users to […]

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