Posted in Best Practise Cases, Social Media on Nov 11th, 2011
If you are into watching videos online, you have probably seen Carlsberg’s bikers cinema stunt video that took place in Brussels, Belgium. Ever since the video came out last month, it has been going viral and are now charted among the most seen viral videos at the moment. The video is an outcome of Carlsberg [...]
Posted in Social Media, Tips on Sep 14th, 2011
Recently, AdAge.com published a refreshed list of the top 10 viral videos of all time. As they wrote on their site, many ads come and go quickly, but some are definitely here to stay! Here, I will review the top 10 list from AdAge, together with giving some tips on what to include in a [...]
Posted in Social Media on Mar 17th, 2011
It´s been a while since we have seen something funny created on the website connecting random strangers around the world through webcam based chat called Chatroulette. In the beginning we often saw, simple fun spoke videos or naked people scarring the crap out of one suddenly watching, not the most intelligent and well prepared and [...]
Posted in Marketing & Communication, Social Network on Aug 24th, 2010
Recently, YouTube has announced that it will be featuring its top web videos in a new section on their site called YouTube Charts. The purpose by making this new feature is to keep the users updated on which videos that are trending at the moment, which videos are all-time classics, how videos stack up against [...]
Posted in Best Practise Cases, Social Media on Aug 13th, 2010
One reason why people like social media so much is the individual control it gives us. You decide what you want to read, see and listen to. Not like a TV with tons of commercial breaks and not like a newspaper with hundred of pages you don’t care about. It’s all about your needs and your reason [...]
Posted in Social Media on Aug 11th, 2010
Old Spice owns the spot as the top Viral video Ad right now, but the gap is closing in – it’s the hip hop hamsters. Little less than a month ago, I was standing on a parking lot in San Diego. Our rented car had broken down, I really liked that car, a mid size [...]
Posted in Best Practise Cases, Social Media on Jul 15th, 2010
You may have noticed the buzz around Old Spice these days. This is due to a very successful social media campaign driven by the “Old Spice Guy” aka “the man your man could smell like” performed by Isaiah Mustafah First back in February, Old Spice launched a video running both on television and web, which [...]
Posted in Marketing & Communication on Jul 8th, 2010
You may have seen the campaign “The Hero” made of Swedish public survive Radiotjänst (whose job is to take charge for peoples boadcasting licence). It’s possible since the video has had 35 million views. In the autumn of 2009 Radiotjänst released an online video called “The Hero” where visitors could upload pictures of themselves or [...]
Posted in Best Practise Cases, Facebook, Social Media on May 27th, 2010
Cars – one of the products that always leads to a series of advertisements. I guess we all can virtualize how they look. A shiny car going along the road. Something about how safe it is and what pleasure it is to drive. Toyota has launched a campaign that takes a step away from the [...]
Posted in Marketing & Communication, Social Media on Dec 11th, 2009
Viral marketing is the ‘new’, hot phrase. Everybody wants to be viral and we’re often asked how you make a viral film and lately I’ve stumbled upon the words: “See my new viral film” a couple of times to much. In my opinion ‘viral’ is a term used for something that spreads through and by [...]
