Posted in Social Media, Tips on Aug 5th, 2011
Recently, I wrote a blog post with some simple tips on how to generate leads using social media. Afterwards, I stumbled across a SlideShare presentation on exactly this topic, so I thought that it could be a good thing to share with you as well. Social media is one peace of the puzzle I think [...]
Posted in Facebook, Social Media on Aug 4th, 2011
We all post content on Facebook. Sometimes it’s well read, sometimes not, in spite of putting in our best effort and intentions. Well, apart from what we post, it is important to know when we post. In this blog post, I will attempt to highlight the different social media timing preferences and how they impact [...]
Posted in Marketing & Communication, Social Media on Aug 1st, 2011
Right messaging on social media is as important as using the right channel to spread it. Actually, it is wise to say that they are interdependent. Selecting the right communication channel for the right business and saying the right things on it, is something that we have been emphasizing during a long time. Right channel, [...]
Posted in Social Media, Tips on Jul 29th, 2011
If you have ever questioned why to be engaged in social media and what to obtain from a well-planned presence, there might be a few things that you have forgot to give some thought. One of the greatest goals to obtain with reaching out through social media is generating more leads. It’s basically about creating [...]
Posted in Social Media, Social Network on Jul 14th, 2011
When taking the first step and starting out with social media, there are some basic things worth considering for creating the right foundation for your presence. Here, the different social media format options come into the picture, which are some of the first elements to take hold of during your social media planning. Searching the [...]
Posted in Facebook, Social Media, Twitter on Jul 5th, 2011
Most businesses design a Facebook page and a Twitter profile as a part of their social media strategy. But it is also a good idea to think what attracts people to your brand on these social media channels. Recent research shows that effective engagement online can help spread brand awareness and also improve brand perception [...]
Posted in Social Media on Jul 1st, 2011
With another month closing on us, we thought it would be a good idea to take a look at what caught our reader’s eye. In this last month infographics stole the show yet again. Also, we had some interesting best practice cases which were well received. We tried a lot of videos to our content [...]
Posted in Social Media on Jun 27th, 2011
More companies are moving their marketing efforts online and seeking to expand their reach in the web sphere. Here, social media naturally plays a great role and this means that the budgets allocated to content marketing are growing. Instead of using only traditional marketing, content marketing has become popular at the same time as it [...]
Posted in Social Media on Jun 24th, 2011
At the moment, we are beginning to see more and businesses running a company blog after having established a presence on social media platforms like Facebook and Twitter. And for many, it seems as the logical next step. However, I think that a lot of marketers still might wonder whether it’s actually effective to run [...]
Posted in Social Media on Jun 15th, 2011
I found this interesting infographic on SocialWayne.com which gives an in-depth overview of Twitter. After a lot of integrations and updates, the social networking site looks even more exciting and upcoming. The infographic provides good insight into what kind of people are active on Twitter as well as the information they post or look out [...]
