Posted in Infographic, Social Media on Jan 20th, 2012
Social sharing is the backbone of social media. Every time a piece of content is sent out on a social channel, the aim is to have it shared and increase the brand’s visibility. Some even say if it doesn’t share, it isn’t there! On our blog, we have already written about an infographic that talks [...]
Posted in Infographic, Social Media on Jan 18th, 2012
2011 was a great year for social media where we saw true integration of “social” to our lives. To demonstrate the growth of social channels in the last one year, here is an interesting infographic designed by Internet marketing firm Dream Systems Media based on the data provided by AdAge. It is pretty impressive to [...]
Posted in Research/Study on Jan 10th, 2012
Beginning of 2012 has brought in a lot of predictions and opportunities. Another chance to look at the social media universe, analyse the trends and make the strategies. But before starting this, it is always good to look back at how 2011 has been for our different sites and then go on to predict how [...]
Posted in Social Media PR on Jan 3rd, 2012
Social media has no doubt changed the way brands communicate with customers and how they prefer to be seen and heard. In an attempt to increase their visibility and speak to their influencers, every organization engages in active Public Relations, which has naturally been affected by the boom in social media. In the following post, [...]
Posted in Guest Post, Social Media on Dec 23rd, 2011
Guest blog post written by Samantha Peters, a graduate student of journalism and communication at University of Oregon. Samantha is passionate about social media, blogging and other areas of online communication. Content and communication are essential parts of creating a social media presence for brands. One of the first steps in this process is to [...]
Posted in Social Network, Twitter on Dec 13th, 2011
Last week, Twitter announced some major changes that will affect how both users and businesses use and spend time on the site. In general, Twitter is being designed to make it easier for people to follow and discover stories, news, debates or other things they care about and over time giving better opportunities for brands [...]
Posted in Facebook, Marketing & Communication, Social Media, Tips, Twitter on Nov 10th, 2011
On our blog, we have several times written about how to calculate ROI of your social media campaigns. But, the following post is inspired from the thoughts of Jamie Truner, the chief content officer of the 60 Second Marketer, the online magazine for BKV Digital and Direct Response. He is also the co-author of How [...]
Posted in Facebook, Google+, Linkedin, Social Media, Twitter on Nov 4th, 2011
You may have already seen this during the last week as it has been shared a lot in social media, and especially Facebook, during the last week or so. And here it is again. The reason why it has been spread a lot is probably because its witty angle to social media. Who hasn’t thought [...]
Posted in Twitter on Nov 2nd, 2011
Twitter released a collection of stories called Twitter Stories, which showed users how to best use Twitter. Today, the first set of stories was released. As Twitter quotes in its official blog, each story reminds us of the humanity behind Tweets and how they help make the world smaller. Twitter stories can be accessed at [...]
Posted in Facebook, Linkedin, Social Media, Twitter on Oct 26th, 2011
Twitter is now the fastest growing social networking site among U.S. mobile using audience, jumping an impressive 75% to 13.4 million for the year ending in August 2011, says a new study by comScore. LinkedIn was a close second with up 69% to 5.5 million. For the same period, Facebook also rose, up 50% to [...]
