Posted in Best Practise Cases, Facebook, Social Media on Mar 4th, 2011
The international Social Media Award Show – The Bees Awards – is every week sharing some great social media marketing cases in their Newsletter. This is one is one of them – a campaign done by the Israeli agency e-dologic Publicis IL for Coca Cola. Challenge Every summer Coca Cola Israel brings 10,000 youths to an exceptionally [...]
Posted in Marketing & Communication on Jul 27th, 2010
Guest blog by Maria Hilden, Business Development Manager with a background in communications and public relations. She blogs at mariahilden.blogspot.com. Why do people of highly diverse backgrounds connect online? The notion of ‘tribe’ is the predominant way to convey what social connectivity online is all about. It cannot stand alone, however. Indeed, a preoccupation with [...]
Posted in TribeSourcing on Dec 29th, 2009
In May this year, I wrote “Tribesourcing – the first draft” on our blog, hoping to get input and feedback on some thoughts. I got some very good pointers, and we started a process of developing those thoughts into a strategic working process. A big part of the developing process of Tribesourcing where to collaborate [...]
Posted in Social Media on Jun 5th, 2009
Written by Jonas Klit Nielsen Its weekend, and if you can find less than 30 minutes before Monday morning to get inspired, I strongly recommend these 2 (not new) but always inspiring video´s with Seth Godin speaking about Tribes. Enjoy and have a great weekend. Seth Godin on the Tribes we lead from TED. Seth [...]
Posted in Social Media, Social Network on May 26th, 2009
Written by Jonas Klit Nielsen This is a post asking for your input because this is the initial thoughts on what I call TribeSourcing. You might read the following and think: ‘What is he talking about? That will never work’ or ‘This is already fully established and just called something else’. But you might also [...]
