You won’t believe the hidden message in this blog post! Or rather – there isn’t one, I just wanted you to click through and read this. But bear with me – I’m about to suggest something incredibly controversial – a never-heard-before admission by a social agency!* As much as clickbait is the emotional catnip of […]
Tag Archive 'Social Media'
Posted in Advertising, App, Brands, Content Marketing, Instagram, Marketing & Communication, Mindjumpers, Mindjumpers Network, SEO, Social Media, Social Media Marketing, Social Media Strategy, Social Network, Tips, Visual content on Mar 23rd, 2016
Nearly 6 years after its initial release and 400 million users later, Instagram is fast-approaching the ad-supported dominance of Facebook. Last week, it introduced its very own algorithm, following in the footsteps of Twitter and its parent company Facebook. Whether this is an enhancement is debatable and many seem to be divided on the matter as it […]
The broadcasting war is on between all the social platforms, from live broadcast to accumulated feeds based on specific user’s experience. The first time I saw Instagram doing this was New Years Eve – maybe I am just not a big enough fan of fireworks but I was not that impressed. However, Instagram has […]
Posted in Advertising, Brands, Community Management, Content Marketing, Facebook, Glocalization, Guest Post, Guidelines, Instagram, Linkedin, Local, Local Social Media Marketing, Localization, Marketing & Communication, Mindjumpers, Mindjumpers Network, Mobile, Social Listening, Social Media, Social Media Marketing, Social Media Strategy, Social Network, Tips, Trends, Twitter, YouTube on Dec 9th, 2015
Our ever-growing global network of Local Social Media Managers around the world helps us ensure contextually relevant content through social listening, content production and response management. It’s a network of very talented people who possess great knowledge of social media in their local context – one of them being Nishanth Krish from India who shares […]
Posted in Advertising, Brands, Content Marketing, Engagement, Facebook, Instagram, Linkedin, Marketing & Communication, Social Media, Social Media Marketing, Social Media Strategy, Tips, Twitter on Nov 26th, 2015
Did You Know: 4.6 billion pieces of content are produced daily. Content marketing costs 62% less than traditional marketing and generates about three times as many leads. 72% of marketers think that branded content is more effective than magazine advertisements. A customer will visit at least 10 digital places to learn about a product or […]
The Mindjumpers Network is still going strong. It’s our own ever-growing global network of Local Social Media Managers around the world who help us ensure contextually relevant content through social listening, content production or response management. The network is filled with talented people who possess great knowledge of social media in their local context and we […]
Video content is taking over. New stats from Cisco have revealed that by 2017, video will account for 69% of all consumer internet traffic. The path to video supremacy is well underway with Nielsen revealing that 64% of marketers expect video to be a key part of their content strategies. It’s not just the blue […]
Back in February, our CEO Jonas Klit Nielsen, shared his thoughts in a guest post on Findgood’s Blog. The post addressed the key factors in building a successful client-agency relationship. A new report from the IPA (Institute of Practitioners in Marketing) and Hall & Partners, “From Mad Men to Sad Men”, now reveals that the […]
Posted in Advertising, Brands, Content Marketing, Engagement, Facebook, Glocalization, Infographic, Local Social Media Marketing, Localization, Marketing & Communication, Mindjumpers, Mindjumpers Network, Social Media, Social Media Marketing, Social Media Strategy on Feb 26th, 2015
Our computers are getting faster and stronger and according to Moore’s law their processing power will double every year from now on. This means that we are experiencing a consistent and ever increasing amount of information, data and images when we are online. We acknowledge some of it – but ignore most. Consequently customised content has become key in today’s marketing.
When reviewing 2014 it seems clear that localization has been a bigger challenge than first anticipated by many. Some global brands can now proudly state that they are able to have a global strategic direction alongside with a flexible structure to adapt to a local context – the majority however are still lacking behind.