Posted in Infographic, Social Media on Dec 19th, 2011
Social media is the now a hot spot for all brands, though it presents an amazing opportunity to create a presence and connect with customers, but on the hind side, it is quite easy to get the whole thing wrong. For this purpose, it is imperative to understand user’s behaviour on social media – in [...]
Posted in Social Media on Dec 12th, 2011
Some of the best marketing campaigns are based on the study of consumer behaviour and how the idea would be perceived by their target market. So, it is quite fair to compare the role of strategists to psychologists. The same is depicted in an interesting infographic by TabJuice. In this infographic, psychologists have defined six [...]
Posted in Social Media on Nov 22nd, 2011
With changing consumer demands and touch points, there is an increasing need to make your brand social, which most of organisations have now understood. The second step, is to know what makes your brand social? Is it the right tools and technology, or the right resources and able planning? To answer this question Weber Shandwick [...]
Posted in Facebook on Nov 18th, 2011
Who is an average Facebook user and how do his activities on Facebook look like? This question needs to be reflected upon by everyone working with Facebook, since it is what we base our strategies on. Here is an infographic, created by JESS3, a creative agency that examines engagement statistics of Facebook users and identifies [...]
Posted in Facebook, Google+, Linkedin, Social Media, Twitter on Nov 4th, 2011
You may have already seen this during the last week as it has been shared a lot in social media, and especially Facebook, during the last week or so. And here it is again. The reason why it has been spread a lot is probably because its witty angle to social media. Who hasn’t thought [...]
Posted in Facebook, Social Media, Social Network on Oct 27th, 2011
The online social media news site, Mashable, has put together a very nice infographic giving an overview of the current state of the social platform Facebook. We all probably know that more than 800 million active users are currently on Facebook, but what we should especially notice is that more than 50% of these log [...]
Posted in Facebook, Social Media on Oct 21st, 2011
With all the new changes we are experiencing on the Facebook platform at the moment, it is especially important for businesses to know what these changes actually mean for your brand. Two days ago, we published a blog post about what is interesting for businesses to know about Facebook’s expansion of the open graph and [...]
Posted in Facebook, Mindjumpers, Social Media on Oct 17th, 2011
After a brand’s page is set up and the launch social media strategy is in place, the next task is to talk on behalf of the brand and start creating engaging conversation around consumer passion points. Earlier on our blog, we have written about how to write engaging updates and the tips for it. Since [...]
Posted in Facebook, Social Media, Twitter on Oct 14th, 2011
Recently, on our blog we have made a lot of suggestions on how to make content sharing on social media more effective, and knowing the right time and good content to post is an important part of that strategy. It is an important topic that means a lot for businesses that want to reach out [...]
Posted in Facebook on Sep 29th, 2011
When we discuss the ROI on Facebook, we often come across different opinions about it. While a lot of businesses focus on building sustainable relationships and creating buzz through Facebook, a lot of them want to generate direct revenue from it. Here is a really good infographic put together by Webs, a website designing firm [...]
