Posted in Facebook, Marketing & Communication, Social Network, Twitter on Sep 10th, 2010
When marketing your product or brand, there are numerous of good reasons to make use of social networks. Statistics taken into consideration, it’s more popular than ever to be present at several platforms, and Facebook, Twitter and Youtube each have a large audience. For example, if you just think about your circle of friends, is [...]
Posted in Best Practise Cases, Social Media on Sep 10th, 2010
Fashion weeks have past by all over the world. High heals have stepped on runways, the new collections have been featured on famous models and the exclusive group of high fashion characters have been catched on front-row. Is there any difference between the fashion week procedure now and some years ago? Is there really any [...]
Posted in Marketing & Communication, Tips on Aug 26th, 2010
Because of my interest in business communication, I have made some research on some basic, but very important steps within the field. Here, I’m referring to communicating to an audience whether it’s by e-mail, a presentation etc. I would like to share these steps with you, because if you as an employee or CEO want [...]
Posted in Facebook, Social Network on Aug 20th, 2010
Facebook, the world’s largest social network, has recently launched Facebook Live. Facebook Live is a new interactive channel for the Facebook crowd, more precisely a channel dedicated to the happenings of the social networking company as opposed to a channel for others. Currently, the videos are replays, though, but eventually it is expected to have [...]
Posted in Marketing & Communication, Social Media on Aug 19th, 2010
One of the things I get asked the most when a conversation hits the subject of social media is what my best advice is. “How can we do something that will create value through social media?” Over time I have come up with the following 10 questions you should ask yourself before entering the landscape [...]
Posted in Marketing & Communication, Mindjumpers, Social Media on Jul 6th, 2010
Last Saturday, July 3rd, I met up in San Francisco with the founder (Bastien) and the creative executive (Cara) behind the first international social media award for marketing and communication professionals. I have previously written the overall blog post on what the Bees Award is, and on my personal blog, I have written a bit [...]
Posted in Marketing & Communication on Jun 29th, 2010
As a continuation of one of our previous blog posts about the social media platform Hoist, I would now like to address how the organizational adaptation of working socially positively influences the workflow of internal processes, thus improving the organizational efficiency. As mentioned, Hoist is a browser-based working platform build on the idea of social [...]
Posted in Mindjumpers, Social Media on Feb 11th, 2010
The results have arrived A while ago we asked our network to be part of our survey and give us their opinion about social media communities and how they use them. We sent out the survey to people working within marketing and communication and received about 170 responses. Here are some of the smashing results, [...]
Posted in TribeSourcing on Dec 29th, 2009
In May this year, I wrote “Tribesourcing – the first draft” on our blog, hoping to get input and feedback on some thoughts. I got some very good pointers, and we started a process of developing those thoughts into a strategic working process. A big part of the developing process of Tribesourcing where to collaborate [...]
