Posted in Best Practise Cases, Social Media on Nov 26th, 2010
Christmas time is getting closer and the Swedish television is as usual colored by Christmas related advertising. One of Sweden’s most beloved Christmas products that are shown among them is the Aladdin box – a box of different chocolate pralines made by the chocolate company Marabou in 1939. People’s choice Marabou’s concept for this year’s [...]
Posted in Social Media on Jul 26th, 2010
Social media has been used as a channel for finding the audience and giving them something to talk about. In this case it was all about creating a buzz around a name – the name of the brand to be exact. Can a brand become word of mouth within days? The Indonesian headache reliever brand [...]
Posted in Social Media, Tech Development, Tips on Feb 10th, 2010
Can Google do anything without creating a buzz? – guess we just don’t hear about if they don’t. This is not a post with my opinion about Google Buzz. This is a collection of blog posts and articles I found interesting and relevant about the buzz, which in other words means – these are 10 [...]
