Posted in Branding, Humor, Social media, Social media marketing on Mar 1st, 2010
Normally this blog is in English, but we’ve decided to write in our native language; Danish, when it doesn’t make sense to do it in English. This post is about a new Danish campaign called Knoll from a supermarket chain. The campaign has a series of TV adverts along with a Facebook page and shows [...]
Posted in Branding, Humor, Innovation, Social media, Social media marketing on Feb 18th, 2010
Skype has launched a new campaign called Skype Outside to promote their service Skype Mobile. A Skype team of 5 artists located in 5 different countries encourages people from around the world to call and leave them a message. They will then transform it into their own creation of art and release it as a [...]
Posted in Branding, Humor, Viral marketing on Feb 17th, 2010
How do you show potential costumers that a mobile is designed to withstand rough handling? You show live stream video from of the phone falling into water – and enable people to interact with it.
This is what Samsung is doing at the moment reinventing the old coin game where you play a coin to make [...]
Posted in 2.0 Collaboration, Humor, Social media, Social network on Feb 17th, 2010
Last night our presentation on slideshare “25 really really stupid facts about social media” got featrued on the dutch site -Dutchcowboys.nl.
Of course its also made in a YouTube version, you can see that one below.
Thinking of making the sequel, the II, the re-loaded, but we would love to get your stupid facts in it!
Self-irony never [...]
Posted in Humor on Jan 22nd, 2010
It´s Friday!!
In the small recent survey we did, in which we asked about 200 marketing and communication professionals about their own social media habits, it showed that the most used social media for this group is – no surprise – YouTube. More than 88 % uses YouTube every week, and more than 40% of them [...]
Posted in Humor, Viral Film, Viral marketing on Dec 21st, 2009
It’s weird, whacked, far out, crazy and ridiculously to say at least.
Sometimes originality is what it takes to go viral.
It’s not miracle thinking, but its actually doing what others might just have thought of!
It’s taking an old concept and a word with multiple meaning – of cause with a sexual undertone.
And just for the record [...]
Posted in Humor, Social Responsibility, Social media on Dec 13th, 2009
On the 8th of December I wrote the blog post “Statement Bubbles, COP15, the Streets and All That Jazz”, about our statement bubble and the ‘Small actions do matter’ campaign – ‘I do 30′ powered by the Danish bio innovative company Novozymes.
Yesterday we took our statement bubble and a camera and went to Bright Green [...]
Posted in Good Cause, Humor, Viral marketing on Nov 27th, 2009
Alliance for Climate Education is featuring a video, in which you can play a vital role. In a previous post, we wrote about the brilliant video from the Swedish TV licensing company. And the idea in this one is similar.
This one obviously communicates to a younger crowd to join the fight against climate changes. But [...]
Posted in Humor, Viral Film, Web film on Nov 10th, 2009
Written by Thilde Vesterby
CPH:DOX: Copenhagen International Documentary Festival is going on in Copenhagen at the moment giving the Danes a chance to see more than 180 documentary films from all over the world. A part of the festival is a YouTube Battle, and Mindjumpers have been invited to compete.
On Thursday November 12th our very own [...]
Posted in 2.0 Collaboration, Humor, Social media, Social network on Oct 26th, 2009
Written by Thilde Vesterby
Are you having trouble settling an argument or deciding who is right and who is wrong? Well, now you can get help online and let the world decide who’s at fault.
On the community site sidetaker.com and with the Sidetaker Facebook app you can upload your side of the argument and let [...]
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