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Jennifer Aniston – Sex Tape – Going Viral?

Jonas Klit Nielsen Posted by Jonas Klit Nielsen Mar 7th, 2011

Just released a few hours ago, an attempt from Smartwater to make a viral ad – starring Jennifer Aniston – was launched.

At the moment, it counts just above the 300 views, but that will probably not be for long.

In the film a lot of fun references is made to other viral smash hits such as “Dancing babies” and “Double rainbow  – wow”… And of course, guest appearance of the YouTube lip synching sensation Keenan Cahill.

What should the movie be called – “Jen Aniston Sex Tape”.

What do you think? Is this smart marketing?

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Posted in Marketing & Communication

  • Anonymous

    cool and sexy, it will go viral. Love the idea how Smartwater conveys the message. Smart Marketing indeed.

  • Andy

    While being very cleverly made, this type of post will ironically help it to go viral…

  • Rasmusdahl

    It would make a good tv-add (a bit long maybe :) – but no, I don’t think it works. I for one am not gonna watch it more than once, and I won’t be mailing it either.

  • http://twitter.com/Twetaz Nic Wetaz

    Its way too long…and the only funny part was the guy getting kicked in the nuts.

  • Anonymous

    Viral videos go viral b/c they are funny, inspiring, interesting – something. I thought this one was a dud. How many truly viral themes are calculated & planted by a marketing firm? Not many.

  • http://www.mindjumpers.com/blog/2011/03/love-song-viral/ Chatroulette Love Song – Going Viral [Video] | Mindjumpers

    [...] and what the “going” viral tendencies are. In the video mentioned on the blog last week from Smartwater with Jennifer Aniston it was a lot about some of those viral tendencies and a big “but why”, and yes why “wow [...]

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