Monthly Archive for September, 2010

The New Twitter

The Twitter web team has done some improvements to our good old Twitter (maybe not that old…) As Twitter themselves says, the network “has always been about getting a lot in a little”. And with the new changes we get even more – both faster and easier. This is how: New design It’s easy to [...]

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The greatest thing about online media is that it is out of control. There is no censorship, it is not controlled (alright we are leaving Google and the Chinese government out of this one) and people write what they want. What makes social media bloggers unique compared to all other online information is their voice. [...]

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A recent study shows that advertising on the Facebook platform works. People read the page updates and are likely to notice the targeted ads as well. This means that if you run a business, you can benefit from having a Facebook page where you can send out updates to your customers and create dialogue. The [...]

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The new smartphone application called Glympse is absolutely brilliant. Where Foursquare allows your friends to see where you are, Glympse allows your friends to see where you are heading. It combines everything that has previously annoyed me about other location services such as Google Latitude. The problem with Google Latitude was the fact that you [...]

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When marketing your product or brand, there are numerous of good reasons to make use of social networks. Statistics taken into consideration, it’s more popular than ever to be present at several platforms, and Facebook, Twitter and Youtube each have a large audience. For example, if you just think about your circle of friends, is [...]

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Fashion weeks have past by all over the world. High heals have stepped on runways, the new collections have been featured on famous models and the exclusive group of high fashion characters have been catched on front-row. Is there any difference between the fashion week procedure now and some years ago? Is there really any [...]

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It’s time for a recap: I have gathered 5 of the most popular posts you might have missed within the last month or so. Most of them have pretty hands-on information about how to navigate with social media and some have more background knowledge. I guess they all contain information that is worth a read [...]

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Written by J-P De Clerck, who is an experienced content, conversion and social media consultant. Like Mindjumpers, he is associated with Social Marketing Forum. You can connect with him on Twitter @Conversionation A seemingly minor aspect of the social media marketing plan is drafting a social media policy and training your employees. First, why do [...]

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You may remember Youtube’s user-generated film project called Life in a Day which I wrote about earlier this summer. More than 80,000 entries of footage from 197 different countries were submitted to Youtube – all recorded by people on the 24th of July to document this day and to show the rest of the world [...]

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In our time of social media networks, it is rather common that companies establish an identity on Facebook, Twitter, Linkedin etc. to market themselves even more.  There are a lot of platforms to choose from, and many of us are monitoring more than one profile. Just try to ask yourself how many profiles your business [...]

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