Monthly Archive for September, 2010

In a recent video launched by Facebook marketing solutions, significant marketing directors from four large US brands tells about the value of using Facebook as a marketing platform: – Julie Bornstein, Senior Vice President, Sephora Direct – Debra Sandler, Chief Consumer Officer, Mars Chocolate North America – Megan O’Conner, Director of Digital and Social Marketing, […]

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Blog post written by Donna Carlsson, who is a former student at AcadeMedia Masters and now works as the responsible education manager for Creative Marketing. She has previously worked at Media at Inter IKEA Systems in Sweden. Her main focus is personal branding in social media. Due to the financial crises back in 2008, many […]

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Facebook Co-Founder Chris Hughes announced at the Mashable & 92Y Social Good Summit that he is starting up a social network specifically for connecting people to non-profit organizations. Hearing Chris Hughes speak about the social networking site, definitely made me think two things: 1. He is trying to do some good and make a difference. […]

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Communication today is all about creating engagement and involvement and to create experiences for the individual user or receiver. This is also the case for the many organizations, brands or companies who want to get their messages across on the web. People get more and more used to being bombarded with messages more or less […]

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Written by J-P De Clerck, who is an experienced content, conversion and social media consultant. Like Mindjumpers, he is associated with Social Marketing Forum. You can connect with him on Twitter @Conversionation Many businesses don’t have a blog yet. Too bad since blogs are really social media hubs and more. But there is hope, since […]

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How To Post Effectively on Facebook

Vitrue released a white paper this month on the effectiveness on when to post links and updates on Facebook according to when users are online, and when these links will generate most feedback, likes and traffic to your website. Their evaluation put emphasis on consumer package goods and quick serve restaurants, and how these can […]

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As part of people’s digital identity, we join communities and groups that are relevant to us and to our interests. In particular when it triggers our feelings – love, aggression or maybe compassion. It’s easier than ever to share your feelings with your friends. This blog post is about how people can achieve social change […]

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As a social media agency, who believes that social media can be used to create meaningful dents in the universe, it is interesting to see some numbers and statistics. Shane Snow, who is a writer and entrepreneur in New York City, and founder of the online printing site PrintingChoice.com has put together this infographic together […]

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When we talk about social media, it’s the same as talking about connecting and making conversation. Via social networks people all over the world are able to interact, share content, valuable advice and also recommend products to each other, for example. Social media is also a particularly useful tool for businesses that want to brand […]

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Blog post written by Donna Carlsson, who is a former student at AcadeMedia Masters and now works as the responsible education manager for Creative Marketing. She has previously worked at Media at Inter IKEA Systems in Sweden. Her main focus is personal branding in social media. Some companies find themselves overwhelmed with this so called […]

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