Posted in Best Practise Cases on Apr 16th, 2010
A few days ago I wrote a post about Guldägget (The Golden Egg), the most prestigious advertisement award in Sweden. We made a presentation about 7 best practices of the nominees in the category Interactivity Other Digital Media. They all shared the qualities of having strong impacts, engagement and a high level of creativity. Yesterday, [...]
Posted in Social Network on Apr 16th, 2010
Yesterday the CEO at Ning, Jason Rosenthal announced some major changes at Ning. Cutting the staff with 40% and putting an end to the free Ning product. What is Ning? Ning is basically a platform on which you can build your own social network and until yesterday, everyone could build their own niche or large [...]
Posted in Marketing & Communication, Social Media on Apr 14th, 2010
Note: Mindjumpers collaborates with bloggers associated with the Social Marketing Forum. This guest blog is written by an experienced interactive marketing journalist and blogger. He runs the blog on www.socialemailmarketing.eu and is a member of the Social Marketing Forum: When talking about social media marketing, many people look at the social media themselves, focus on [...]
Posted in Best Practise Cases on Apr 13th, 2010
Ever heard about The Golden Egg? – If you are a professional within the advertising business and living in Sweden I’m sure you have. Guldägget (The Golden Egg) was first arranged in 1960 and it is the oldest, largest and most prestigious award in Sweden. The purpose is to bring the best advertisement into the [...]
Posted in Social Network, Tech Development, Tips on Apr 12th, 2010
Here is a follow up on some of my previous writing about geolocation. It seems to be the great talk of the – at least in the social media sphere. During the South by Southwest (SXSW) conference last month, location based services was announced to become the new dominating technology in 2010. SXSW is a [...]
Posted in Facebook on Apr 8th, 2010
Changing ‘Become a Fan’ to ‘Like’ on Facebook is going to have a huge impact, and is going to be very important for your business when using the Page on the Facebook Platform. Right before Easter, ClickZ published the story that confidential emails had been send from Facebook to the largest agencies, letting them know [...]
Posted in Best Practise Cases on Apr 7th, 2010
While the majority of companies and organizations still seem hesitant on whether to engage in social media, insights from music artists may provide corporate decision-makers with clarity of how interaction, involvement and engagement with fans / audience / community / customers is done in practice, and with a seemingly great success. With her presence in, [...]
Posted in Mindjumpers on Apr 6th, 2010
Mindjumpers Monthly is a update on how things are going at Mindjumpers, giving you some updates on personnel, projects, clients, featured blog posts and a look into the coming month for Mindjumpers. During the last month, I have been looking very much forward to writing this post. A lot is happening at Mindjumpers right now, [...]
Posted in Social Media on Apr 4th, 2010
In less than a week this presentation on slideshare have been viewed more than 14.500 times – and no wonder, its really a great presentation done by the Senior Vice President for Edelman Digital, David Armano. For both the novice and the social media “ninja”, this presentation gives food for thought – it’s common sense.
Posted in Marketing & Communication, Social Media on Apr 3rd, 2010
This is a guest post written by Daniel Offer, owner of the Facebook Chat Instant Messenger Chit Chat for Facebook. Using Chit Chat for Facebook, users can send Facebook Messages from their desktop. Despite the rapid growth in popularity of social media over the past decade, how social media can be used to create value [...]
