Monthly Archive for March, 2010

Yesterday the Danish company Hoist won the MIT Global Startup Award held this year in Reykjavik on Iceland. We have managed to get hold of a very busy CEO from Hoist, and asked him a few questions about the experience of winning the MIT Global Startup Award and what he thinks the future holds for […]

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We have been looking at how a lot of different b2b companies have used social media. Here is a selection of what we found: 5 examples of how b2b companies have gained value by using social media. When connecting with your tribe, social media is not only a tool for business to consumer companies, it’s […]

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At Mindjumpers, we are happy to have a featured article about I do 30 on the site Socialbrite.org written by Julie Katz. More and more organizations are realizing what they can do on social media, as it can bring individuals slightly across the world closer to each other. This is one of the areas that […]

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As you’ve probably already seen, Nestlé is currently the target of Greenpeace’s campaign Nestlé Killer – Ask Nestlé to give rainforests a break. Along with a video with great viral potential, Greenpeace explains on their website that: “Nestlé, maker of Kit Kat, uses palm oil from companies that are trashing Indonesian rainforests, threatening the livelihoods […]

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Facebook Page Gets Betty White on SNL

The influence you can get by starting a simple facebook page grows everyday. More and more companies, also media companies, are putting an ear to the ground, listing to what the people want – and frankly it does makes sense to do, make or sell the things people want. It’s nothing new, it’s just good […]

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During last night (European time) a bunch of emails started ticking in from Facebook. The headline reads: Your weekly Facebook Page update. It’s no secret that Facebook is trying to build up the page to become more and more valuable for business, and in this respect, statistics are the way to go. The page insights […]

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More and more online services add the feature of geotagging what you post on the web. Geotagging means that your physical location is registered from your mobile GPS tool or your computer’s IP address. This means that if you upload a photo to Flickr, the location from when the photo was taking is registered and […]

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Conan Makes Twitter Celeb

The American TV host Conan O’Brien launched a personal Twitter account two weeks ago. In no time and only 20 tweets later, he has gotten more than 640,000 followers. Then on March 5th this update from @conanobrien appeared : Sarah Killen or on Twitter known as @LovelyButton went in less than a week from three […]

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There is no doubt that you can hardly keep up reading all the publications on the social web – from the economy, the trust, the marketing, the people, the hype, and the list goes on. I have actually had ‘Viral Loop’ standing on my bookshelf for the last six months, before finding the time to […]

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To Bring Love Into a Banner

This is an easy reading post about an easy way of using social media – in this case Twitter. When realizing how many people who tweet about Toblerone chocolate, the company have started to convert this into their advertising. Toblerone has created a banner that incorporates people’s real-time descriptions about their chocolates. This way they […]

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