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The results have arrived
A while ago we asked our network to be part of our survey and give us their opinion about social media communities and how they use them. We sent out the survey to people working within marketing and communication and received about 170 responses. Here are some of the smashing results, which we would like to share with you.
No time to see your friends because you’re too busy talking to them on Facebook
– 92% of the respondents use Facebook
– The majority use it for personal purposes to stay in touch and keep updated on friends
– People are mainly sharing and exploring content and talking to friends
In other words: If you have no time to visit your friends offline – be the best friend ever on Facebook!
LinkedIn is where your ego shines
– 60% use LinkedIn
– It’s mainly used as a professional networking tool where people keep track of contacts and brand themselves
Baring this in mind you may brush your hair before taking your profile picture. After all it is your logo.
Your new TV is YouTube
– YouTube is used by 86% of the respondents
– The majority use it for fun and entertainment
– A great number also use it to get new knowledge and inspiration
Have you considered moving the sofa a bit closer to the computer?
You have joined a flock of sparrows on Twitter
– 49% use Twitter
– It’s used for both personal and professional purposes
– People use it to share knowledge and to connect with people with similar interests
You may find that there are more people than you who are into new products from Apple.
There is a stalker inside you
– 27% read blogs every day
– 46% reads blogs on a regular basis
– Why? The content is relevant in a personal or professional context
– However, people rarely or never leave comments or participate in group discussions
– Some of the most popular topics that our respondents like to read about include ‘Social Media Development’, ‘Marketing Development’ and ‘Branding’
Let the people you stalk know you worship them by leaving a comment!
Does the result surprise you or do you recognize this social media behaviour?
For all of you who participated in our survey we bow and say: Thank you! The process of our communication development has taken action.
We collaborate with socialemailmarkeing.eu, where this post also where posted.
Similar Posts:
- What NOT To Do On Facebook
- What’s Trending @Twitter? [infographic]
- Understanding Social Media ROI Cycle
