Posted in Mindjumpers, Social Media on Dec 13th, 2009
On the 8th of December I wrote the blog post “Statement Bubbles, COP15, the Streets and All That Jazz”, about our statement bubble and the ‘Small actions do matter’ campaign – ‘I do 30′ powered by the Danish bio innovative company Novozymes. Yesterday we took our statement bubble and a camera and went to Bright [...]
Posted in Social Responsibility, Twitter on Dec 11th, 2009
About two months ago, we started working on a project with The Danish Technical University (DTU) and Copenhagen Business School (CBS). The project is going to run for the next 2-3 years, and among other things, it’s about trying to measure how social media can be valuable to a company. In the beginning the focus [...]
Posted in Social Media, Social Network, Tech Development on Dec 11th, 2009
Instead of suffering the pain of a real suicide, you can kill your virtual self in just five pain-free steps, and resurrection is possible with a simple log in to Facebook. A new (anti) social network offers Facebook users to commit virtual suicide or seppukoo – as they call it. Seppukoo means ‘stomach-cutting’ and stems [...]
Posted in Marketing & Communication, Social Media on Dec 11th, 2009
Viral marketing is the ‘new’, hot phrase. Everybody wants to be viral and we’re often asked how you make a viral film and lately I’ve stumbled upon the words: “See my new viral film” a couple of times to much. In my opinion ‘viral’ is a term used for something that spreads through and by [...]
Posted in Social Media, Twitter on Dec 9th, 2009
The Twitter founders, Jack Dorsay, Biz Stone and Even Williams have won the title of Media Persons of 2009 in a competition held by I Want Media. They were up against 10 really powerful media people, such as Tim Armstrong, Rupert Murdoch, Lou Dobbs, David Letterman and Oprah Winfrey among others. Actor and twitter Ashton [...]
Posted in Tech Development on Dec 8th, 2009
Google has introduced real-time search that provides you with ongoing updates from around the web on your search topic. This is an interesting turn in the development of how we can get access to the abundant amount of knowledge and information created online each second. The new Google feature will include updates from social media [...]
Posted in Mindjumpers, Social Responsibility, TribeSourcing on Dec 8th, 2009
After almost six months of building the community and creating awareness around the low-temperature washing, CO2-saving, climate friendly choices demanding campaign ‘I do 30’, it’s now Christmas or not Christmas yet actually, it’s COP15 in Copenhagen. Half a Year of Doing 30 For the last six month, it has been a wild ride of unexpected [...]
Posted in Social Media, Social Network, TribeSourcing on Dec 7th, 2009
This is not a post about when social media hits the Tipping Point; rather it’s some initial thoughts on part of Malcom Gladwell´s theory and who in social media it applies to. Said from the beginning – I would like your comments and thoughts on this – so please while reading, prepare yourself to leave [...]
Posted in Social Media, Social Responsibility on Dec 4th, 2009
The Sustainability Institute has created an interesting social media tool that lets you follow the progress of COP15 deals. The Climate Scoreboard shows how we are doing in reaching the goals of limiting temperature increase by relating to the question: if current proposals for emissions reductions were implemented how much future warming would be avoided? [...]
Posted in Best Practise Cases, Social Media on Dec 3rd, 2009
In relation to the upcoming Winter Olympic Games in Vancouver, you can beat Olympic athletes in untraditional disciplines. In ‘The Best of Us Challenge’ swimmer Michael Phelp’s asks you: How many 15 metre putts can you make in 60 seconds. Or skier Pernilla Wiberg asks: How far can you walk on your hands? If you [...]
