Monthly Archive for December, 2009

In May this year, I wrote “Tribesourcing – the first draft” on our blog, hoping to get input and feedback on some thoughts. I got some very good pointers, and we started a process of developing those thoughts into a strategic working process. A big part of the developing process of Tribesourcing where to collaborate […]

Read Full Post »

At Mindjumpers we work with a strategic process we call Tribesourcing. Instead of looking at target groups we see people as more connected through tribes, with a larger diversity in demographics, geography, religion etc. Instead of adhering to mass-communicated marketing, we rather look at engaging, involving, motivating communication. In other words, we lead a tribe […]

Read Full Post »

If you have a YouTube account, it is now possible to see in our YouTube home page whenever a Facebook Friends publishes a new video. Apparently YouTube is socialising it up. Recently they have also made it possible to connect with Twitter and Google Reader as well as the YouTube site has started to suggest […]

Read Full Post »

I need a Handjob for Christmas

  It’s weird, whacked, far out, crazy and ridiculously to say at least. Sometimes originality is what it takes to go viral. It’s not miracle thinking, but its actually doing what others might just have thought of! It’s taking an old concept and a word with multiple meaning – of cause with a sexual undertone. […]

Read Full Post »

Thanks to the Facebook page RAGE AGAINST THE MACHINE FOR CHRISTMAS NO. 1, which now has 476,828 fans, Rage Against the Machine has won the most competitive battle in years for Christmas number one. The single, Killing in the Name sold 500,000 downloads beating X-Factor winner Joe McElderry’s The Climb by 50,000 copies! According to […]

Read Full Post »

Obama does it, Apple does it, Google does it and Nike does it. It is all about involvement of your potential customers and letting them contribute to the development of your product or brand to create value. Take for instance Nike. On many of their web pages there is an in-built feedback button so that […]

Read Full Post »

In a prior post we told you about the new social network site Seppukoo, which encourages Facebook users to commit virtual suicide to liberate themselves from their digital bodies. In order to do this users of course have to close down their Facebook account – which Facebook isn’t happy about. According to Les Liens Invisible […]

Read Full Post »

I recently discovered the group RAGE AGAINST THE MACHINE FOR CHRISTMAS NO.1 in my Facebook feed. Taking a closer look at it, it shows that a growing number of people have decided to fight against X-Factor Simon Cowell’s produced album ‘Christmas Songs’. In an attempt to prevent the album from reaching number one in the […]

Read Full Post »

Twitter has been looking for a business model and even though they’ve experienced rapidly growth in 2009, they’re still with their about 50 million users way behind other social media giants like Facebook and YouTube and they also still need to find the revenue stream. On the 12th of December Twitter announced a sealed deal […]

Read Full Post »

Monday morning: it’s dark and cold in Copenhagen, Denmark. As always, Monday is not the best of mornings, but thank God for Facebook. In my Facebook feed this morning a new video had been uploaded by Julian Smith and it was fun and gave me a minor mindjump.  One car, 8 people, 7 hours of […]

Read Full Post »

Older Posts »