The broadcasting war is on between all the social platforms, from live broadcast to accumulated feeds based on specific user’s experience.
The first time I saw Instagram doing this was New Years Eve – maybe I am just not a big enough fan of fireworks but I was not that impressed.
However, Instagram has created a pretty cool behind-the-scenes compilation from last nights Golden Globes, built by gathering a bunch of participant’s 15-second videos from all the hashtag variations that has been accompanied in Globes-related posts (e.g. #goldenglobes, #goldenglobes2016, #goldenglobeawards).
It’s actually a pretty cool experience. After spending about seven minutes on it I almost felt like a part of the show – certainly closer to the big stars.
Some of the content is the classic red carpet and “I just won” stuff but some content also has that real behind-the-scene feel. My personal favorite is @iman__sadri sharing Brad Pitt and John Krasinski hanging out. It looks like any two guys just hanging out talking about the game last night or about a mutual friend who got way too wasted last weekend.
Let’s see what the Oscars will bring on Instagram – it will probably be even bigger ;-)