In a recent post, I wrote that two of the most essential aspects of social media for me, are closely related: human beings or people on the one hand and identity on the other. They might even be the same. The post was about the human aspect, this one is about identity!
The homepage at mindjumpers.com, shows a huge monkey with a board in his hands. On the board, something is written.
Why a monkey? Well, It’s not that important for this post that it depicts where we think social media are on ‘their’ evolution scale right now. What’s important for this post, is the writing on the board. It says: “Life is not about finding yourself. Life is about creating Yourself”.
Words of the wise, actually don’t know who came up with it, we stumbled upon it somewhere.
The essence in the sentence is very important for companies, using social media to understand and acknowledge.
We use social media to create ourselves, and probably for some along the road, also find ourselves.
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Monday the 1st of February, eMusic launched the Facebook Connect feature, making it easier to join and share music information with the 175 million daily users on Facebook. If you haven’t heard about eMusic, I guess quoting The Rolling Stone Magazine should give you a hint – “Music fans are migrating to eMusic, the iTunes music store’s cheaper, cooler cousin”.





